Expert Advice: 01639 849847 - Mon - Fri 9am to 5:00pm
  • Delivery
  • Contact Us
Ladders4Sale
×

  • Your Account

  • Cart
  • Ladders
          • Extension Ladders
            • Double Extension Ladders
            • Triple Extension Ladders
            • DIY Extension Ladders
            • Trade Extension Ladders
            • Heavy Duty Extension Ladders
          • Roof Ladders
            • Single Section Roof Ladders
            • Double Section Roof Ladders
          • Combination Ladders
            • Multi Purpose Ladders
            • Work Platforms
            • Stair Ladders
            • 3 Way Ladders
            • 5 Way Ladders
          • Telescopic Ladders
          • Fibreglass Ladders
          • Single Section Ladders
          • Specialist Ladders
            • Shelf Ladders
            • Wooden Ladders
            • Tripod Ladders
            • Window Cleaning Ladders
            • Conservatory Ladders
            • Garden Ladders
            • Surveyors Ladders
            • Caravan Ladders
            • Pole Ladders
            • Electricians Ladders
            • Fixed Vertical Ladders
  • Loft Ladders
          • Loft Ladders
            • Wooden Loft Ladders
            • Aluminium Loft Ladders
            • Concertina Loft Ladders
            • Loft Hatch and Ladder Kit
            • Heavy Duty Loft Ladders
            • Mezzanine Loft Ladders
            • Vertical Loft Ladders
            • Space Saving Staircases
            • Telescopic Loft Ladder
  • Step Ladders
          • Aluminium Step Ladders
            • Aluminium Platform Step Ladders
            • Aluminium Swingback Step Ladders
            • Heavy Duty Step Ladders
            • En131 Step Ladders
          • Fibreglass Step Ladders
            • Fibreglass Platform Step Ladders
            • Fibreglass Swingback Step Ladders
            • Heavy Duty Fibreglass Step Ladders
          • Step Ladders
            • Step Stools
            • Platform Step Ladders
            • Large Step Ladders
            • Step Ladder With Handrails
            • Electricians Step Ladders
            • Trade Step Ladders
            • Domestic Step Ladders
            • Lorry Ladders
            • Steel Platform Steps
  • Platforms & Staging
          • Platforms & Staging
            • Work Platforms
            • Hop Ups
            • Podium Steps
            • Aluminium Work Platforms
            • Stairwell Platforms
            • Mobile Work Platforms
            • Fibreglass Work Platforms
            • Steel Work Platforms
            • Staging Boards
            • Staging Kits
  • Warehouse Steps
          • Warehouse Steps
            • Access Platforms
            • Mobile Safety Steps
            • Double Sided Steps
            • Aluminium Warehouse Steps
            • Steel Warehouse Steps
  • Scaffold Towers
          • Scaffold Towers
            • Mobile Access Towers
            • DIY Scaffold Towers
            • Boss Tower Scaffold
            • Fibreglass Scaffold Towers
            • 3T Scaffold Towers
            • Trade Scaffold Towers
            • Agr Scaffold Towers
            • Industrial Towers
            • Single Width Scaffold Towers
            • Double Width Scaffold Towers
  • Accessories
  • Brand
          • Brand
            • Hailo Ladders
            • Werner Ladders
            • Lyte Ladders
            • Zarges Ladders
            • Abbey
            • Little Giant Ladders
            • Clow Ladders
            • LFI
            • Chase Ladders
            • Drabest Ladders
            • Hymer Ladders
            • Murdoch Ladders
            • Dolle
            • Climb-It
            • TB Davies
            • Columbus
  • Spring Sale
  • FREE Delivery 3 - 5 Working Days
  • NO Hidden Fees / All Prices include VAT
  • Ladder Information / Knowledge

Your Shopping Basket

Your basket is currently empty.

Return to shop

Customer Services

  • Contact Us
  • Delivery
  • FAQ’s

About Ladders4sale

  • About Us
  • Terms & Conditions
  • Cookie & Privacy Policy

Useful Links

  • Information
  • Links
  • Blog
  • FAQ’s

Contact Us

  • Ladders4sale,
  • Unit 23, Ynyscedwyn Industrial Estate,
  • Trawsffordd, Ystradgynlais,
  • Swansea, SA9 1DT

  • Customer Service: 01639 849847
  • Expert Advice: 01639 849847

Customer Services

  • Contact Us
  • Delivery
  • FAQ’s

About Ladders4sale

  • About Us
  • Terms & Conditions
  • Cookie & Privacy Policy

Useful Links

  • Information
  • Links
  • Blog
  • FAQ’s

Contact Information

Ladders4sale,

Unit 23, Ynyscedwyn Industrial Estate,

Trawsffordd, Ystradgynlais,

Swansea, SA9 1DT

Customer Service: 01639 849847

Expert Advice: 01639 849847

  • Payment logos
  • Copyright © Ladders4Sale 2025 | Company Registration No 6291230 - All Rights Reserved.
Your Cookie Settings
Ladders4sale and other companies we work with use cookies to improve your experience, for analytics and to deliver relevant advertising on this and other websites. We use cookies and similar technologies to give you a personalised shopping experience, personalised advertising, better functionality and to analyse our web traffic. Click ‘Accept All’ if you’d like to allow all cookies. Alternatively, you can choose which types of cookies you’d like to accept or disable by clicking ‘Manage Cookies’ below.

For more information, please see our Cookie & Privacy Policy


Manage CookiesAccept All
Manage consent

Cookie Privacy Overview

Customize your consent preferences for Cookie Categories and advertising tracking preferences for Purposes & Features and Vendors below. You can give granular consent for each . Most vendors require explicit consent for personal data processing, while some rely on legitimate interest. However, you have the right to object to their use of legitimate interest.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously. Examples of how we use these cookies include: Remembering which products you have placed in your shopping basket. Remembering that you are logged in to our website. Remembering information you have entered into forms on our website (so that you don’t have to re-enter this information if you use your browser’s “back” and “forward” buttons to navigate through a form).
CookieDurationDescription
__cf_bm30 minutesThis cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
cookielawinfo-checkbox-advertisement1 yearSet by the GDPR Cookie Consent plugin, this cookie records the user consent for the cookies in the "Advertisement" category.
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
CookieLawInfoConsent1 yearCookieYes sets this cookie to record the default button state of the corresponding category and the status of CCPA. It works only in coordination with the primary cookie.
enforce_policy1 yearPayPal sets this cookie for secure transactions.
rc::aneverThis cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
rc::csessionThis cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
ts1 year 1 month 4 daysPayPal sets this cookie to enable secure transactions through PayPal.
ts_c1 year 1 month 4 daysPayPal sets this cookie to make safe payments through PayPal.
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
wpEmojiSettingsSupportssessionWordPress sets this cookie when a user interacts with emojis on a WordPress site. It helps determine if the user's browser can display emojis properly.
Functional
Functional cookies Functional cookies allow our website to remember choices you make, such as your user name, log in details or language preferences, and any customisations you make to pages on our website during your visit. Examples of how we use these cookies include: Providing individual services, such as watching a video or commenting. Sharing information with our partners to provide a service on our website. The information shared is only to be used to provide the service, product or function you requested, and not for any other purpose. Remembering if we’ve already asked you if you want to fill in a survey. Remembering your location. Remembering your preferred language.
CookieDurationDescription
LANG9 hoursLinkedin set this cookie to set user's preferred language.
nsidsessionPayPal sets this cookie to enable the PayPal payment service on the website.
tsrce3 daysPayPal sets this cookie to enable the PayPal payment service on the website.
x-pp-ssessionPayPal sets this cookie to process payments on the site.
yt-player-headers-readableneverThe yt-player-headers-readable cookie is used by YouTube to store user preferences related to video playback and interface, enhancing the user's viewing experience.
yt-remote-cast-availablesessionThe yt-remote-cast-available cookie is used to store the user's preferences regarding whether casting is available on their YouTube video player.
yt-remote-cast-installedsessionThe yt-remote-cast-installed cookie is used to store the user's video player preferences using embedded YouTube video.
yt-remote-fast-check-periodsessionThe yt-remote-fast-check-period cookie is used by YouTube to store the user's video player preferences for embedded YouTube videos.
yt-remote-session-appsessionThe yt-remote-session-app cookie is used by YouTube to store user preferences and information about the interface of the embedded YouTube video player.
yt-remote-session-namesessionThe yt-remote-session-name cookie is used by YouTube to store the user's video player preferences using embedded YouTube video.
ytidb::LAST_RESULT_ENTRY_KEYneverThe cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors. These cookies help us understand how people use our website. They collect information such as which pages on our website visitors go to most often, which features they use. We use this information to improve our website and provide a better user experience. Examples of how we use these cookies include: Helping us improve our website by measuring any errors that occur. Seeing how effective adverts on our website are and trying to ensure they are as relevant as possible. Providing feedback to our affiliates, and third parties we have allowed to link to our website, regarding users accessing their sites. This information may be used by those third parties to improve their sites or services. Testing the website’s design and operability.
CookieDurationDescription
__utma1 year 1 month 4 daysGoogle Analytics sets this cookie to distinguish users and sessions. The cookie is created when the JavaScript library executes and there are no existing __utma cookies. The cookie is updated every time data is sent to Google Analytics.
__utmb30 minutesGoogle Analytics sets this cookie to determine new sessions/visits. __utmb cookie is created when the JavaScript library executes and there are no existing __utma cookies. It is updated every time data is sent to Google Analytics.
__utmcsessionGoogle Analytics sets this cookie to enable interoperability with urchin.js, an older version of Google Analytics and is used in conjunction with the __utmb cookie to determine new sessions/visits. It is deleted when the user closes the browser.
__utmt10 minutesGoogle Analytics sets this cookie to inhibit the request rate.
__utmz6 monthsGoogle Analytics sets this cookie to store the traffic source or campaign by which the visitor reached the site.
_uetsid1 dayBing Ads sets this cookie to engage with a user that has previously visited the website.
_uetvid1 year 24 daysBing Ads sets this cookie to engage with a user that has previously visited the website.
l7_az30 minutesThis cookie is necessary for the PayPal login function on the website.
SRM_B1 year 24 daysUsed by Microsoft Advertising as a unique ID for visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
CookieDurationDescription
_clck1 yearMicrosoft Clarity sets this cookie to retain the browser's Clarity User ID and settings exclusive to that website. This guarantees that actions taken during subsequent visits to the same website will be linked to the same user ID.
_clsk1 dayMicrosoft Clarity sets this cookie to store and consolidate a user's pageviews into a single session recording.
_ga1 year 1 month 4 daysGoogle Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.
_ga_*1 year 1 month 4 daysGoogle Analytics sets this cookie to store and count page views.
_gat_gtag_UA_*1 minuteGoogle Analytics sets this cookie to store a unique user ID.
_gid1 dayGoogle Analytics sets this cookie to store information on how visitors use a website while also creating an analytics report of the website's performance. Some of the collected data includes the number of visitors, their source, and the pages they visit anonymously.
CLID1 yearMicrosoft Clarity set this cookie to store information about how visitors interact with the website. The cookie helps to provide an analysis report. The data collection includes the number of visitors, where they visit the website, and the pages visited.
CONSENT2 yearsYouTube sets this cookie via embedded YouTube videos and registers anonymous statistical data.
MR7 daysThis cookie, set by Bing, is used to collect user information for analytics purposes.
sbjs_currentsessionSourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website.
sbjs_current_addsessionSourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website.
sbjs_firstsessionSourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website.
sbjs_first_addsessionSourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website.
sbjs_migrationssessionSourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website.
sbjs_session1 hourSourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website.
sbjs_udatasessionSourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website.
SMsessionMicrosoft Clarity cookie set this cookie for synchronizing the MUID across Microsoft domains.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads. These are cookies that we use to remember which pages you’ve viewed (including which adverts you’ve been shown) on our website, and to show you adverts that we think might be of interest to you, based on your browsing history on our website. We also use these cookies to limit the number of times you’re shown a particular advert, and to follow up with you if you partially complete an order for products or registration on our website.
CookieDurationDescription
ANONCHK10 minutesThe ANONCHK cookie, set by Bing, is used to store a user's session ID and verify ads' clicks on the Bing search engine. The cookie helps in reporting and personalization as well.
MUID1 year 24 daysBing sets this cookie to recognise unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics, and other operations.
VISITOR_INFO1_LIVE5 months 27 daysYouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface.
YSCsessionYoutube sets this cookie to track the views of embedded videos on Youtube pages.
yt-remote-connected-devicesneverYouTube sets this cookie to store the user's video preferences using embedded YouTube videos.
yt-remote-device-idneverYouTube sets this cookie to store the user's video preferences using embedded YouTube videos.
yt.innertube::nextIdneverYouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.
yt.innertube::requestsneverYouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.
These cookies are used by other companies we work with to deliver you relevant advertising on our website and on other websites. They are sometimes called “third party cookies” because they are set by other companies when you browse our website, rather than by us. These companies use cookies to build a profile of you, based on your browsing on our website, their own websites and other websites that they work with, and which adverts you’ve seen and clicked on our website and on other websites. They may also combine this with other information they collect about you from other sources. They use these profiles to show you relevant adverts, both on our website and on other websites. These companies may track your browsing across multiple devices, and combine your browsing on multiple devices into a single profile that is used to deliver relevant adverts to you on all of those devices. They may use a number of different methods to work out whether multiple devices appear to be used by you, including matching information about your devices, browsing activity and geo-location. Different web browsers may use different methods for managing cookies. Please follow the instructions below, from the web browser manufacturers directly, to configure your browser settings*. Microsoft Internet Explorer (IE) Google Chrome Safari Firefox *These links are to third party sites, over which we have no control – no liability can be claimed if they are inaccurate.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
CookieDurationDescription
cookielawinfo-checkbox-ladders4sale-marketing-and-advertising-cookies1 yearDescription is currently not available.
nitroCachedPagesessionDescription is currently not available.
order_reference_id1 dayDescription is currently not available.
VISITOR_PRIVACY_METADATA5 months 27 daysDescription is currently not available.
woocommerce_recently_viewedsessionWooCommerce sets this cookie to store performed actions on the website.
Purposes
Store and/or access information on a device
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
  • Most purposes explained in this notice rely on the storage or accessing of information from your device when you use an app or visit a website. For example, a vendor or publisher might need to store a cookie on your device during your first visit on a website, to be able to recognise your device during your next visits (by accessing this cookie each time).
Use limited data to select advertising
Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
  • A car manufacturer wants to promote its electric vehicles to environmentally conscious users living in the city after office hours. The advertising is presented on a page with related content (such as an article on climate change actions) after 6:30 p.m. to users whose non-precise location suggests that they are in an urban zone.
  • A large producer of watercolour paints wants to carry out an online advertising campaign for its latest watercolour range, diversifying its audience to reach as many amateur and professional artists as possible and avoiding showing the ad next to mismatched content (for instance, articles about how to paint your house). The number of times that the ad has been presented to you is detected and limited, to avoid presenting it too often.
Create profiles for personalised advertising
Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
  • If you read several articles about the best bike accessories to buy, this information could be used to create a profile about your interest in bike accessories. Such a profile may be used or improved later on, on the same or a different website or app to present you with advertising for a particular bike accessory brand. If you also look at a configurator for a vehicle on a luxury car manufacturer website, this information could be combined with your interest in bikes to refine your profile and make an assumption that you are interested in luxury cycling gear.
  • An apparel company wishes to promote its new line of high-end baby clothes. It gets in touch with an agency that has a network of clients with high income customers (such as high-end supermarkets) and asks the agency to create profiles of young parents or couples who can be assumed to be wealthy and to have a new child, so that these can later be used to present advertising within partner apps based on those profiles.
Use profiles to select personalised advertising
Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
  • An online retailer wants to advertise a limited sale on running shoes. It wants to target advertising to users who previously looked at running shoes on its mobile app. Tracking technologies might be used to recognise that you have previously used the mobile app to consult running shoes, in order to present you with the corresponding advertisement on the app.
  • A profile created for personalised advertising in relation to a person having searched for bike accessories on a website can be used to present the relevant advertisement for bike accessories on a mobile app of another organisation.
Create profiles to personalise content
Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
  • You read several articles on how to build a treehouse on a social media platform. This information might be added to a profile to mark your interest in content related to outdoors as well as do-it-yourself guides (with the objective of allowing the personalisation of content, so that for example you are presented with more blog posts and articles on treehouses and wood cabins in the future).
  • You have viewed three videos on space exploration across different TV apps. An unrelated news platform with which you have had no contact builds a profile based on that viewing behaviour, marking space exploration as a topic of possible interest for other videos.
Use profiles to select personalised content
Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
  • You read articles on vegetarian food on a social media platform and then use the cooking app of an unrelated company. The profile built about you on the social media platform will be used to present you vegetarian recipes on the welcome screen of the cooking app.
  • You have viewed three videos about rowing across different websites. An unrelated video sharing platform will recommend five other videos on rowing that may be of interest to you when you use your TV app, based on a profile built about you when you visited those different websites to watch online videos.
Measure advertising performance
Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
  • You have clicked on an advertisement about a “black Friday” discount by an online shop on the website of a publisher and purchased a product. Your click will be linked to this purchase. Your interaction and that of other users will be measured to know how many clicks on the ad led to a purchase.
  • You are one of very few to have clicked on an advertisement about an “international appreciation day” discount by an online gift shop within the app of a publisher. The publisher wants to have reports to understand how often a specific ad placement within the app, and notably the “international appreciation day” ad, has been viewed or clicked by you and other users, in order to help the publisher and its partners (such as agencies) optimise ad placements.
Measure content performance
Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
  • You have read a blog post about hiking on a mobile app of a publisher and followed a link to a recommended and related post. Your interactions will be recorded as showing that the initial hiking post was useful to you and that it was successful in interesting you in the related post. This will be measured to know whether to produce more posts on hiking in the future and where to place them on the home screen of the mobile app.
  • You were presented a video on fashion trends, but you and several other users stopped watching after 30 seconds. This information is then used to evaluate the right length of future videos on fashion trends.
Understand audiences through statistics or combinations of data from different sources
Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
  • The owner of an online bookstore wants commercial reporting showing the proportion of visitors who consulted and left its site without buying, or consulted and bought the last celebrity autobiography of the month, as well as the average age and the male/female distribution of each category. Data relating to your navigation on its site and to your personal characteristics is then used and combined with other such data to produce these statistics.
  • An advertiser wants to better understand the type of audience interacting with its adverts. It calls upon a research institute to compare the characteristics of users who interacted with the ad with typical attributes of users of similar platforms, across different devices. This comparison reveals to the advertiser that its ad audience is mainly accessing the adverts through mobile devices and is likely in the 45-60 age range.
Develop and improve services
Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
  • A technology platform working with a social media provider notices a growth in mobile app users, and sees based on their profiles that many of them are connecting through mobile connections. It uses a new technology to deliver ads that are formatted for mobile devices and that are low-bandwidth, to improve their performance.
  • An advertiser is looking for a way to display ads on a new type of consumer device. It collects information regarding the way users interact with this new kind of device to determine whether it can build a new mechanism for displaying advertising on this type of device.
Use limited data to select content
Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
  • A travel magazine has published an article on its website about the new online courses proposed by a language school, to improve travelling experiences abroad. The school’s blog posts are inserted directly at the bottom of the page, and selected on the basis of your non-precise location (for instance, blog posts explaining the course curriculum for different languages than the language of the country you are situated in).
  • A sports news mobile app has started a new section of articles covering the most recent football games. Each article includes videos hosted by a separate streaming platform showcasing the highlights of each match. If you fast-forward a video, this information may be used to select a shorter video to play next.
Special purposes
Ensure security, prevent and detect fraud, and fix errors
Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
  • An advertising intermediary delivers ads from various advertisers to its network of partnering websites. It notices a large increase in clicks on ads relating to one advertiser, and uses data regarding the source of the clicks to determine that 80% of the clicks come from bots rather than humans.
Deliver and present advertising and content
Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
  • Clicking on a link in an article might normally send you to another page or part of the article. To achieve this, 1°) your browser sends a request to a server linked to the website, 2°) the server answers back (“here is the article you asked for”), using technical information automatically included in the request sent by your device, to properly display the information / images that are part of the article you asked for. Technically, such exchange of information is necessary to deliver the content that appears on your screen.
Save and communicate privacy choices
The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
  • When you visit a website and are offered a choice between consenting to the use of profiles for personalised advertising or not consenting, the choice you make is saved and made available to advertising providers, so that advertising presented to you respects that choice.
Features
Match and combine data from other data sources
Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
Link different devices
In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
Identify devices based on information transmitted automatically
Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
Special Features
Use precise geolocation data
With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.
Actively scan device characteristics for identification
With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.
Third Party Vendors
Reject All Save My Preferences Accept All
Powered by GDPR Cookie Compliance WebToffee Logo